Social Issue PSA

I decided to focus my social issue on the consequences on cyber bullying and took the perspective of both the bully and the victim. I chose this advertisement because it's been a direct issue in my life and I think it's important to acknowledge that it's a serious issue that shouldn't be ignored. I hope to get people to open up their minds and realize that what they can say has consequences and that we should all be careful with what we post especially about or to a person.

TA- Teens: 12-18
USP- It takes the perspective of both the bully and the victim
Slogan/Tagline- Think before you type

Overall I'm happy with the ending result of my advertisements. It took a while and a lot of second guessing to get to the finished product, but I enjoyed being able to test my abilities in photoshop and getting the outcome I'd hoped for. For tips to someone else doing the project, I'd say try to go outside the box and don't be afraid to try something out you're unsure about. Truth is, it'll probably make the ad a lot more interesting and eye catching. The most challenging part was figuring out a font, determining what was going to make it to the final product between two or three different ideas, and getting the ads to look like they belong together. I think I did well with how I chose the perspectives and the coloring of the photos.